Realtor.com

Online Video Ads

Realtor.com reached out to me to collaborate on creating eleven six-second, unskippable YouTube video ads. Split in two categories, one creative set would focus on creatures giving ‘Unexpected Testimonials’ to the camera. The other would show a user they can have ‘Total Control’ over their home search while leveraging stock footage and sound FX. The client provided creative direction and a script. I was tasked with sourcing stock video/photo/sound as well as filming, editing, mix, and motion graphics. This project was a complete blast and the client was great to work with. Check out a case study video of the project below.

All six creative spots for the ‘Unexpected Testimonials’ category. 

The UI was created in Photoshop and animated into a PNG sequence. The phone model was created in Cinema 4D (Redshift) and comped into the end-card using After Effects.

The alien hand was rigged and textured in Cinema 4D (Redshift) which was then comped into the final end-card using After Effects. 

Below is a case study breaking down how individual elements were created from filming to post-production.

Play Video

Watch all five Realtor.com creative video ads for the ‘Total Control’ category below.

Google

The next case study dives into the process of creating over 200 global motion assets for a large tech company.

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